Preparing Your Website For Black Friday: The Complete Checklist

Black Friday Sales are an important part of eCommerce culture for both consumers and sellers, and why shouldn’t they be? Every customer knows that a Black Friday sale is the ideal time to purchase the slightly over-budget product they’ve been eyeing for a while. Meanwhile, companies increase their profit margins by increasing sales numbers. While this does apply to in-store business as well, statistics have shown that 2020’s Black Friday Sale was more popular for online stores. The numbers speak for themselves: The 2020 Black Friday Sale saw online spending increase to about $9 billion, an increase of 22% YoY....